Studio
The people making this
Beflux is a studio where people and AI agents design, build, and run apps and media.
In an era where writing code has become a commodity, what we care about is editorial judgment — what to make, and how to show it.
Centered on iOS and the web, we make everything from mobile apps to the backend — concept, design, build, and operation, together with AI agents.
When we make something with someone, we talk it through, decide together, and build it side by side.
What we're making now
- A few iOS apps, live on the App Store
- Media for encountering culture — wine, history walks — co-edited by humans and AI
- Running the company itself on a team of AI agents — an ongoing experiment
Case study
ワインを知りたいknowwine.jpA place to get to know wine slowly — regions, grapes, and history, picked up a little at a time. It is made of articles and a data page for each grape variety.
Concept, information architecture, design system, the editorial pipeline that generates the articles and grape data, the site and its admin, and the day-to-day running of it — all by a team of people and AI agents.
AI writes the drafts; people decide what gets published. The pipeline can only stack drafts — switching one to published takes a person signed in to the admin. Proposals are reviewed and applied or rejected one at a time.
Next.js / Supabase / Cloudflare / GitHub Actions / Claude API — launched July 2026